In this episode of Joyous Profits Live Coaching, we dive into Serina’s journey of balancing ambition with authenticity. Serina opens up about tackling imposter syndrome, overcoming the fear of guiding others, and redefining self-worth beyond productivity.
Today’s Guest:
Serina Justiniano is a biomedical-engineer-turned startup strategist who bounced back after a Fortune-500 giant snatched her multi-million-dollar first startup. She rebuilt from zero, founded Fynix Software Solutions, and now shows early-stage founders how to bulletproof their ideas, protect their IP, and scale without selling their soul.
Main Business Issues:
Often doubts her expertise and fears judgment from clients
Ties her worth to productivity and professional achievement, making it challenging to slow down and rest.
Serina’s Key Insights and Takeaways:
Her core challenges aren't just fear but a deeper sense of unworthiness that surfaces as doubt
Serina makes progress in separating her self-worth from productivity
She acknowledges that growth is ongoing and that building a business aligned with her values means allowing space for both productivity and rest.
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